Melbourne’s original independent art fair will return soon for our greatest event ever to celebrate our 10th anniversary! (if restrictions allow)
Yes, we do things a little bit different… Founded as an alternative to the Melbourne Art Fair in 2010 |notfair| is a hybrid of a curated exhibition and a commercial art fair. |notfair| is a new model art fair that has the look and feel of a Biennale style exhibition but all artworks are for sale. It is a fair and not a fair at the same time. Participants are selected by our panel of curators, pursuing to uncover new blood, the sometimes challenging and always remarkable game changers of the art world.
|notfair| puts the spotlight on independent artists with notable talent and creates a platform that connects under-represented artists to each other, to art lovers, collectors, critics, curators and commercial gallery directors. It challenges the established gatekeepers of the art world and offers new opportunities for artists and audiences.
|notfair| is a not for profit organisation entirely driven by volunteers with support of sponsors and donations. About to celebrate our 10th anniversary, the event has proven to be a resounding success over the years with a significant number of |notfair| artists moving on to successful careers, gallery representation, inclusion in major curated exhibitions, grants, awards and media attention.
|notfair| just not your average fair…